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Curio Collection to debut in Vietnam

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La Festa Phu Quoc, Curio Collection by Hilton (Image: © 2021 Hilton)

Plans to create the first Curio Collection by Hilton brand property in Vietnam have been announced, with an elegant Mediterranean-inspired program set to open in 2023.

One of Hilton Worldwide’s most prestigious flags is about to enter a new geographic market.

A significant development

Hilton has signed a management agreement with Vietnamese hotel and property development company Sun Group that paves the way for the creation of La Festa Phu Quoc, Curio Collection by Hilton. Upon opening, the 197-key program will be the Virginia-based hotel company’s first resort in the country, joining three managed hotels: Hilton Hanoi Opera, Hilton Garden Inn Hanoi, and Hilton Da Nang.

Guy Phillips, Senior Vice President of Asia and Australasia Development for Hilton, said: “We are delighted to have the opportunity to establish our presence in Phu Quoc with a stunning new resort with our partners Sun Phu Quoc Limited Liability Company. With its ideal beachfront location in southern Phu Quoc, we are confident that La Festa Phu Quoc, Curio Collection by Hilton will be a welcome addition to the venue for domestic and international visitors when it opens in two years time.

Mediterranean-inspired lifestyle

The new resort will be located in the Sun Premier Village Primavera attraction which reflects elements of the historic Italian town of Amalfi, facing the Kiss Bridge, just 20 km from Phu Quoc International Airport. A nod to its setting, the resort will feature Mediterranean-inspired architecture.

Guests staying here will enjoy sunset and ocean views and direct beach access, as well as the option to refuel at an all-day restaurant, specialty restaurant, a lounge in the lobby and a bar. Additional amenities will include a swimming pool, fitness center, spa and kids’ club.

Alexandra Jaritz, Senior Vice President of Brand Management in Asia Pacific, said, “With a distinctive design and identity, La Festa Phu Quoc, Curio Collection by Hilton will stand out in the context of accommodation in Phu Quoc, attracting curious travelers looking to explore the world. “

Nguyen Vu Quynh Anh, CEO of Sun Hospitality Group, added, “Together with Hilton, one of the world’s largest hotel companies, Sun Hospitality Group will bring another five-star resort masterpiece to Phu Quoc, a destination prominent tourist in Vietnam. In doing so, we will raise the international standards of hotel service in Vietnam, helping to improve the quality of service and the guest experience. “


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